Bill Sites, former AGS President
and owner of Sites Jewelers
SEO - A MARKETING TOOL
A website needs to have visitors who drive traffic constantly, more importantly targeted traffic from the major search engines. It is known fact that a surfer keys-in a set of words or search terms which are known as keywords; hence if your website is optimized for those you are bound to get a focused audience.
The way your website ranks in the prominent search engines like Google, Bing, Yahoo etc will be the major and crucial differentiating factors which could determine the profit and loss for your business. Hence it is clearly evident that basic Search Engine Optimization is pre-requisite for any website to achieve visibility online to garner business and make monies offline. Quite a fair marketing proposition, is it not?
Search Engine Optimization
Search Engine Optimization is the set of knowledge based processes to improve your website for increased visitors. In short, make the website to rank for a proper keyword higher in ranking in all the major search engine result pages.
GemFind’s optimization ensures improved higher ranking in the major search engine result pages. No professional SEO company will guarantee a number one ranking for specific keywords. GemFind offers custom services tailor made to suit your requirement at economical rates.
Search Engine Optimization is a subtle subject involving art and science, with some set of ethical procedures to get the desired accomplishments without being black listed by the search engines. We are the people to partner with for jewelry and diamond websites due to our core proficiency and deep understanding of the jewelry industry.
GemFind begins with evaluation of website, analysis of the website structure and reviewing the content determining its effectiveness in the search engine context. Further to it, we offer technical advice on the development of your website and if need be the changes required in design in co-ordination with your in-house team.
We bank on our intensive keyword research, analysis to populate the most popular and unique keywords related to jewelry businesses or services. The emphasis is to rank for keywords which will produce superlative results in the shortest span of time. This is done in conjunction with your inputs, competitor analysis, keywords targeted by similar businesses, utilizing keyword tools and using thesaurus to identify keywords being used by visitors.
We extend our service for creating unique content with an objective of increasing the popularity of the website on the search engines for the related keywords. The new content is aimed to create and serve keywords, which are a niche for your related business with accuracy.
Search Engine Optimization involves lot of tasks which of are of manual intervention and managing hundreds of variables that determines a page rank of a website. GemFind experts modify page titles, alt text, hypertext links, link text, body text and engineer the meta tags to ensure a navigation structure which is in complianceto W3C standards and easy for the search engine spiders to crawl. Another important activity is gaining the link popularity for the website through various link building activities.
We then check the result for the website on the major search engines and identify problems if any, which prevent from achieving the desired results. We retrace the steps again to achieve the desired results of higher ranking.
SEO campaign approximately requires a 3 to 6 month time frame to achieve desired results on established sites, while the result on new sites depends on several other factors.
Contact GemFind customer support team for any questions and clarifications you need to be addressed on SEO before availing our services. Our dedicated and professional support team will be assisting you with your concerns in compliance with our company policies.
|On page Optimization|
|Meta Tag Optimization||Yes||Yes||Yes|
|HTML Source Code Optimization||Yes||Yes||Yes|
|Page Content Optimization||Yes||Yes||Yes|
|Image & Hyperlink Optimization||Yes||Yes||Yes|
|Google Sitemap Creation & Submission||Yes||Yes||Yes|
|Yahoo Sitemap Creation & Submission||Yes||Yes||Yes|
|404 error fixing Check||Yes||Yes||Yes|
|301 redirect Check||Yes||Yes||Yes|
|broken links Check||Yes||Yes||Yes|
|Reverse DNS Check||Yes||Yes||Yes|
|Web 2.0 and Social Media Marketing|
|Press Release Optimization||Nil||1||2|
|Manual Link Requests to Related Sites||10||25||50|
|Local & National Search Engine Submissions||10||25||50|
|Submission to Directories||20||50||100|
|Yahoo Web Master Tool||No||Yes||Yes|
|MSN webmaster tool||No||Yes||Yes|
|Google base feeds||No||Yes||Yes|
|Competitive Back Link Analysis||Yes||Yes||Yes|
|Competitive Content Analysis||Yes||Yes||Yes|
|Internal Link Architecture Optimization||Yes||Yes||Yes|
|Theming Through Siloing||No||Yes||Yes|